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Nov . 18 . 2009
Monitoring Online Influence
- Mike in category: blog resources
The internet has shifted the balance of power in favour of the consumer. Rather than choosing to listen to the opinions of our friends, family or retail shop assistants, we are instead taking our inquiries to the collective voice of the internet. Blogs, forums, discussions boards and other kinds of social media platforms are coming to the front as important influencers of purchasing decision. Read more
