What exactly is Viral Marketing?

On November 20, 2009, In Advertising, Business, Marketing Strategies, Marketing and Advertising, article marketing, article writing, blog marketing, blog resources, internet marketing, successful blogs, By Mike

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When you make a purchase of a service or item and recommend said service or item to a friend who purchases, you are practicing a form of viral marketing. Expressing your satisfaction with a product or service by telling everyone you know is viral marketing. Essentially, you’ve advertised through word of mouth.

That is the whole deal behind viral marketing. It’s an advertising strategy that gets people to pass on a marketing message that easily spreads out, exponentially, like a virus.

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Win a HP TouchSmart 600!

On November 17, 2009, In Advertising, Business, Entrecard, Marketing Strategies, Marketing and Advertising, Sales, article marketing, article writing, blog marketing, internet marketing, successful blogs, By Mike

For those of your who’ve visited my blog before, you know I’m not real big on contests.

But I think this is one that’s worthy of your consideration.

Starting next Monday, November 23rd–Jolly Mom will be giving away an HP TouchSmart 600!

Microsoft and HP collaborated to create best-in-class touch technology that melds the power of Windows 7 with HP’s revolutionary TouchSmart PCs. The HP TouchSmart 600 showcases this technology within its sleek design, HD widescreen, BluRay, adjustable webcam and more. It offers limitless potential for enhancing life at home.

HPTouchsmart600

Not only that, you can earn extra entries for this contest by blogging about it and by putting a banner up on your blog, as I have. Click here for more information on how you can enter this contest.

This is a contest you want to get in on, this HP system has a retail value of over $1400.00!  Read more... (171 words, 16 images, estimated 41 secs reading time)

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Why Value and Content is King

On October 17, 2009, In Advertising, Business, Marketing Strategies, Marketing and Advertising, Sales, article marketing, article writing, blog marketing, internet marketing, By Mike

It’s during times like these that businesses should work harder to bring in new loyal customers. It could be that your product or service offers the highest-quality product or service, but customers will often flock to your competitor due to them offering the best value. The reason for that is because value and quality are not necessarily the same thing. Value is the balance between product, price, quality and benefit. And in this economy, success will be determined on how you choose to market, how you exemplify the best product versus the cost of your product.  Read more... (216 words, 15 images, estimated 52 secs reading time)

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A Good Place To Start An Online Business

On October 16, 2009, In Advertising, Business, Marketing Strategies, Marketing and Advertising, Sales, article marketing, article writing, blog marketing, internet marketing, By Mike

A great way to provide offers of high value and low cost is to produce infoproducts. This is because it takes little time and money to create them and because of the Internet, they can be duplicated and delivered easily. With the cost of manufacturing them being very low, you can bundle many of them together to create an extremely high value product with little, if any, additional costs to you. And since these products can be delivered instantly, you provide your customers both instant gratification and satisfaction with you and your product.

While anything can be marketed online, there are some products on the market that are better suited to this type of media. By providing high quality, low cost products and by giving your customers instant gratification, using the Web to market a product or service is capable of being a great boon to you during these times of economic distress. By focusing on products and/or services that the perceived value can be manipulated, demand can remain constant. Remember, value is king when it comes to both on and offline marketing.  Read more... (189 words, 15 images, estimated 45 secs reading time)

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Establish Yourself as a Trusted Source

On October 9, 2009, In Marketing Strategies, Marketing and Advertising, article marketing, article writing, blog marketing, internet marketing, By Mike

I just finished my first article and in it, I wrote about the importance of listening as a means to determine consumer demand. From a marketing standpoint, particularly a blog marketing standpoint, this is truly the “goose that laid the golden egg”. Because of the need for big retailers to market to a mass audience, the opportunity for online marketers (including personal bloggers) to take advantage of being able to market yourself as a trusted source has never been better than it is now.

All over the world, consumers have become much more savvy, in that they recognize the need for value. Consumers now consider the value of an item or service in addition to price and preference in any buying decisions they make. That’s a important aspect to take into consideration when planning a marketing strategy. Does your product or service provide both value and affordability? Does it solve a problem or need? These are the questions you must ask yourself. And you have got to be honest with yourself as you answer these questions. The answers you come up with may be profitable in the short term, but what about the long term? Will your customers trust you enough to purchase from you again? Therein lies the secret, in my humble opinion.  Read more... (552 words, 15 images, estimated 2:12 mins reading time)

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The Formula for Online Success

On September 15, 2009, In Advertising, Business, Marketing Strategies, Marketing and Advertising, Sales, article marketing, article writing, blog marketing, internet marketing, By Mike

This “formula” is one that all successful online businesses use.

Traffic + A product or service that converts = CASH

Pretty simple, huh?

Traffic plus conversions equals cash. Strip all the hype away and it all boils down to that one simple formula. Remove traffic from that equation and you don’t make any money. Remove conversions from that equation and you don’t make any money.

Consider that for a tic or two.

You see, getting traffic to your blog that converts (or takes action on an offer) is the one thing that’s most important in any online business.

One way some people are making money online is thru affiliate marketing. Put simply, affiliate marketing is sending web traffic to a merchant’s web site and being paid a commission on any sales you may make. Here’s where you want to take time and think about what it is you want to promote. Some things you might consider:  Read more... (511 words, 15 images, estimated 2:03 mins reading time)

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Some new free stuff for you

On September 4, 2009, In Marketing Strategies, Marketing and Advertising, article marketing, blog marketing, internet marketing, By Mike

I’ve recently finished work on a couple more pages for you. One is my free web tools page, which I know some of you are aware, was up a while back but was experiencing some issues when the tab was clicked. I have fixed those issues and the page is now live. I encourage you to take a look and see if there are any of them you can put to use. 99.9% of them are free to use, a couple may only allow you limited use. Nevertheless, there are some powerful tools available for your use and I’ll be adding more as I find them for you. Or they find me. :) Either way, I’ll put them up on my free web tools page for you to peruse at your leisure.  Read more... (487 words, 15 images, estimated 1:57 mins reading time)

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Who me? An Internet Marketer? No Way!

On September 1, 2009, In Marketing Strategies, Marketing and Advertising, article marketing, article writing, blog marketing, internet marketing, By Mike

Take a minute or two and think about that.

Really think about that.

Because whether you know it or not, you’re marketing yourself with your blog, be it personal or professional, just by virtue of having a blog. Do you leave comments on other peoples blogs? Are your blog posts automatically tweeted? How about participating in forums? Are you into social networking sites, like Facebook, Stumbleupon or MySpace? Every time you leave a comment, tweet something, or are active in your MySpace account, you are marketing yourself. These are all forms of passive marketing.

If you include specific keywords (i.e. words that you’ve included in the meta tags of your blog) to what your blog is all about in the content of your posts, you’re marketing yourself. You may not even aware that you are doing it, but by including these keywords in your posts, you are using a search engine optimization technique that helps to boost your ranking in search engines. Although there is much more to SEO than just keywords, just by using this relatively simple technique of including your keywords in your content can be of great significance.  Read more... (305 words, 15 images, estimated 1:13 mins reading time)

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PageRank 10 and how you can help a site get there

On August 30, 2009, In blog marketing, By Mike

I am a part of an SEO experiment that’s being conducted over at PageRank 10. The purpose of this experiment is to study the effects of linking and back linking on PageRank over time. Since I’ve been blogging about PageRank of late, I thought I’d post about it today because all of us can use more traffic, more visitors, as well as more PageRank.

What you do is, click on that link above, grab their URL and put a link on your blog to them. Then email them at seo@10pagerank.com with the URL of the page you linked to them with. And that’s it. Their goal is to get the PageRank of that site up to PR10, so this is a long haul strategy (It’s up to PR5, as of today). But here’s the best part, if you’re serious about helping them. The top referrer, once they make it to PR10, gets that site! But you gotta be serious about that, the top referrer has about 9,000 referrals.  Read more... (337 words, 15 images, estimated 1:21 mins reading time)

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Some Questions About Article Marketing and the Answers too!

On August 12, 2009, In Marketing Strategies, Marketing and Advertising, article marketing, article writing, blog marketing, internet marketing, By Mike

I know.

You’re thinking, “Hey! Isn’t this a blog about marketing a blog?”

Well, I’ve digressed enough the past few posts, don’t you think? I’m thinking its long past time I got busy, did some research and provided you with some really good information on marketing your blog that, regardless of your niche, you can put to good use right away.

And with that said, I have for you today, an explanation of just what article marketing is, some questions many people have about article marketing, the answers to those questions, and how this all relates to you and marketing your blog. So, grab a cup of your favorite beverage, get comfortable and let’s get started, shall we?  Read more... (629 words, 17 images, estimated 2:31 mins reading time)

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